Content can be confusing. In this course we cover what types of content will rank on Google as well as how to create that content for your own website. We cover practice area pages, blog article creation and more. Also covered is optimizing the content and getting it submitted into Google’s search index.

Wondering how to get yourself into the “Map Pack” on page one of Google? Well then this course is for you. We talk about optimizing your Google My Business listings and strategy to move your listing up into the map. We also cover some ways to consistently monitor your online reputation and generate reviews on your GMB profile.

What good is all your hard work if you can’t monitor your progress. This course does an overview of Google’s free “Analytics” tool as well as covers some key reports within it. You’ll have a better understanding of what to look for, and then be able to identify victories or set-backs related to your website performance.

Social media isn’t just posting a few pictures here and there. In this course we cover the important social media platforms and how to bulk up your profiles. We also get into how to create posts that get attention and support your brand. Even better, we show you some easy tools to make it all a breeze.