Today, social media marketing is a powerfully influential tool, yet it continues to be an untapped source for many attorneys and law firms. In a traditional sense, law firms hesitate promoting their brand on social media as legal cases and the laws that surround them are typically regarded as being dull and boring. Others can…
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In the effort to drastically minimize malicious traffic onto your law firm’s website, and especially contact forms, you can add Google’s reCAPTCHA service tool to your site. Google’s reCAPTCHA was developed to distinguish between humans and computers, thereby protecting websites from unnecessary spam. It should be noted that this tool is mainly to fight bots…
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The World Health Organization has declared COVID-19, or novel coronavirus, a pandemic. For a great majority of the U.S. population, this is an uncertain time, with plenty of unknowns. Countless businesses are struggling during this time, as many see a reduction in customers as well as a limited financial income and support. Although no one…
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More than 50% of website traffic is brought in through a search engines like Google, Google having most of the market share for searches as well. Failing to optimize your content for search engines, could cause you to miss out on meaningful website traffic. If clients can’t find you online, how will they find you at all?…
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Establishing the best possible image for your brand on the internet is the primary goal of online reputation management. Reputation services will work to ensure that positive reviews and other news your business has generated are among the first things customers, and potential customers, see when searching for your business online. Whether your business has…
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A positive online reputation should be one of the most important goals of your business. An online reputation will signify how your business is perceived in the eyes of potential customers, based on the information that is available online. If your business already has an online presence, hopefully it is a positive one. Whether you…
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In October 2018, the American Bar Association conducted its annual Legal Technology Survey Report, which questions close to 4,000 ABA members in private practice across the nation. For context, survey respondents average 54 years in age and have been admitted to the bar for an average of 25 years. Collected data from the Legal Technology…
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Google My business is a powerful tool that connects Attorneys & Law Firms to potential clients. Google My Business is completely separate from Google search engine results page organic rankings and arguably the largest driver of leads to the law firms that hold the coveted 3 spots on the map. Google My Business Overview –…
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Disclaimer: I was doing a script for a video version of this, but thought the content would help someone out. This article is more conversational than most our other articles, less formal and more passive reading about how we dealt with a 1 star review. Get Notified Immediately So as a part of all our…
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-Step by step video at bottom of article – Creating a brand new website or building on an existing one can be very refreshing for your business. By doing so, you not only encourage new business but you also help your existing clientele understand what services and support your business has to offer. When you…
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